Well, it can be. It can certainly be easier to make money online compared to many other things. However, making money online can take individuals on many detours, which end up costing them a lot more than they planned. Of course it is possible. For example; some blogs and real estate companies do make millions over the web, but they have invested in content, design, and strategy.

It’s a (mostly) short term, higher risk, higher reward place to invest cash that has a low correlation with the stock market, but is far more passive than buying and managing properties, has more opportunity for diversification than private placements (minimums of 5-10K, rather than 100K), and most of the equity offerings (and all of the debt offerings) provide monthly or quarterly incomes. Unlike a REIT, you can choose exactly which projects you wish to invest in.
"I realized early on when I spoke with people that had jobs or even owned a business that the concept of wealth building and a passive income (sometimes called residual income) needed to be understood. When you must continue to go to work to make an income; when you must continue to do for your business (work for money) to ensure your business is profitable, you are not building wealth. You are working for money. When you build wealth, you get your money to work for you. This is what I mean when I say building wealth and creating a passive income. That's what Wealth Creations Network is all about."
For those who prefer a more do-it-yourself style but still want their investments to be managed automatically, a robo-advisor like Betterment may be better suited. After completing an initial questionnaire, this program will automatically invest your money based on things like your risk tolerance and time horizon. They’ll even rebalance your portfolio when necessary – all automatically, of course!
In equity valuation, residual income represents an economic earnings stream and valuation method for estimating the intrinsic value of a company's common stock. The residual income valuation model values a company as the sum of book value and the present value of expected future residual income. Residual income attempts to measure economic profit, which is the profit remaining after the deduction of opportunity costs for all sources of capital.